The venue for this year’s Dubai International Advertising Festival and Dubai Lynx Awards has been changed just 10 days before the event is due to kick off.
As a precautionary measure, the Palladium venue at Dubai Media City has been sidelined in favour of last year’s venue, the Dubai International Convention and Exhibition Centre.
Doubts had been voiced for weeks that the Palladium would not be ready in time.
Raymond Gaspar, the Palladium’s General Manager, said that, although the Palladium would be ready, it is “in the best interests of all concerned to relocate the event to ensure the overall success of the festival”.
The festival, which runs from 15-17 March, will take place in the convention centre’s Sheikh Rashid Hall, while the awards ceremony and dinner will be held in the Sheikh Maktoum Hall.