The self-proclaimed PR guru who represented the parents of missing British girl Madeleine McCann during the investigation into her disappearance is visiting Dubai to give a talk on crisis management.
Clarence Mitchell appeared frequently in the international media during 2007 and 2008, after being hired to handle the intense interest in the high-profile case of the girl, who went missing from a holiday villa in Portugal.
Mitchell, a former BBC journalist and head of media monitoring at the British government’s cabinet office, acted as spokesman for Kate and Gerry McCann, and went on to assist several families involved in missing person and murder cases.
He will speak to delegates at the 5th IIR PR Congress in November, which also presents Kay Luo, senior director of communications at the USA’s Linkedin and Colleen Harris, former press adviser to the Prince of Wales.
The conference takes place at the Monarch Hotel in Dubai from 8 to 12 November. For more details, click here