Press and design Lions bring in a silver and three bronzes

The press, design and cyber Lions are about to conclude in Cannes and they have brought home four more chunks of metal for the region.

 It was a double whammy for Y&R Dubai in the press Lions. The agency scooped a silver for its Landrover print campaign that offers menu tips to intrepid travellers, and a bronze for their Harvey Nichols ‘cause and effect’ work. The latter has enjoyed a successful awards season, having already pulled in a bronze and silver at this year’s Dubai Lynx awards.

Landrover Salmon

 TBWA\Raad Dubai has also got cause for celebration. It’s print campaign for  Beiersdorf brand Hansaplast, which shows the plaster’s instant healing properties, took a bronze print Lion. The campaign achieved the same accolade at Dubai Lynx this year.

Meanwhile over in the design section Dubai’s Landor Associates scored a bronze Lion for their brand identity for Aswaaq Supermarkets. It was the only design agency in the region to make it onto the Cannes shortlist.

The region’s two shortlisted cyber entries didn’t convert to metal this time.


One Response to Press and design Lions bring in a silver and three bronzes

  1. shirine says:

    it is a shame FP7 Doha did not make it to Cannes!

    FP7 Doha had many Gold in Cannes I believe and everyone
    is whispering about it now.

    If anything we all know now that all the work of the other agencies in the region did not rise to Cannes Gold level and neither to FP7 Doha “Fadi Yaish” level and standard of ideas and art direction.

    Those who has been in Cannes or Lynx knows that if you don’t walk the stage it is like you did nothing. basically the region failed to get any golds. and this should be the motivation.

    maybe next year!

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