Khan leaves Y&R for Saatchi & Saatchi

June 6, 2010

Adil Khan has quit his position at Menacom and taken on the role of regional CEO for the Middle East and North Africa at Saatchi & Saatchi.

Khan, who was managing director of Y&R Dubai until March, was recently promoted to the position of CEO for strategy and development across Y&R, Intermarkets and The Classic Partnership following a reshuffle of senior management at the Menacom group.

Now he is set to join Saatchi & Saatchi on 15 June, taking on the regional CEO position that has been vacant since Elias Ashkar ‘resigned’ from the role in January following a year of upheaval at the agency.

It is understood that Khan will spearhead the agency’s regional growth, including the creation of new, wholly-owned Saatchi & Saatchi offices across the region following the ending of the agency’s 18-year association with Quantum Holding, its partner in what were formerly its Beirut and Amman offices.

Simon Francis, Saatchi’s CEO for Europe, the Middle East and North Africa, said: “Adil has the spirit, energy, expertise and determination that fit perfectly with Saatchi & Saatchi’s belief that ‘Nothing is Impossible’. We are delighted that Adil has come on board to lead the MENA region through what will be an exciting time of growth allayed to our continuing culture of creative excellence in this most dynamic of regions.”

Khan joins a managerial team that includes Lineveldt, regional CFO Kristine Varma, and Ben Roberts, regional human interests director. The group will push ahead with the MENA network’s strategy from its base in Dubai.

Khan had been at Y&R in Dubai for 11 years, having joined the agency from Bates Madco in 1999. He has previously worked for JWT and
Lintas India.


Aldar calls major advertising review

June 6, 2010

Property giant Aldar has called a review of its advertising business as part of a change in its communications strategy.

The Abu Dhabi-based developer, which has announced $75 billion worth of assignments since it launched in 2005, has invited 10 agencies to pitch for the account, with the review currently at the RFP stage.

Incumbents JWT and Impact BBDO are not involved in the review, which is understood to be the biggest new account up for grabs.
Sami Eid, deputy director of marketing and media at Aldar, said three of the 10 agencies would be shortlisted for the second round, before a decision was made later in the year.

“There’s a new strategy for the company and we are looking for an agency that will provide us with a creative solution to accommodate that change in the strategy,” said Eid.

“Because we are looking for a different approach we did not invite the agencies that used to work with us, including Impact BBDO and JWT. Not because we have anything against them, but because we need a change and it doesn’t make sense to go back to the same agencies.”

The company’s projects include Yas Island, Al Raha Beach, Central Market, Nareel Island, and Noor Al Ain. In April Aldar announced that it had incurred a net loss of $85.5 million during the first quarter of the year, compared with a net profit of $242 million for the period ending 31 March 2009.